"Infographic" is a newly invented word using the word "Info" (short for information) and "graphic" which means image or picture. So we know that this will be information which is very visual!
Infographics are effective for sharing information because they: - contain key information - only the main findings of studies/ most important information - are easy to understand - a graph is usually easy for people to read quickly - attract attention by being bright, colourful and having images to help understand - are set out in a logical way
Infographic features: - Heading - Consistent, clean visuals - A centre based circle design - Reasons listed outwards, in a simple mind-map style. - Images to show topics - A bold title, and then a short explanation for each benefit
There are many structures and styles. Infographics are structured in different ways to ensure they meet their main purpose - to share information effectively.
- Some have information from top to bottom - Some have information from left to right - Some information is centred - Some information can be compared from left to right
Infographic features: - Heading - Subheading - Bright image compilation - Shapes to separate facts - Some images and logos (e.g. YouTube, a pencil for infographics) - Long, thin structure - Top to bottom design
Your infographic should:
- Have one main message - Tell a story - (A beginning to explain, a middle with information leading the reader to the conclusion)
Infographic features: - Heading - Comparison structure (wild v farm) - Two contrasting colours (blue and orange/yellow) - Colours get darker as they go down - Images to represent topics - Square boxes to separate facts - Long, thin structure - Top to bottom design
Think about colour - Usually use block colours and primary colours - Think about white/ use of negative space (not having too much on the page)
Consider meanings: - Red for stop/alert/danger/bad, green for go/good - Red and yellow are often used for food - Blue, green and purple are often used for calm - Greens and browns are natural colours